Math Brain

  • Director: Carly Usdin
  • Writer: Cate Scott Campbell
  • Producer: Goldflies & Scheme Machine Studios
  • Cinematographer: Robin Roemer
  • Editor: Spencer Devlin Howard
  • Original Score: NYIKO
  • See More: Branded

The belief that a “math brain” is a gift you’re either born with or not enforces stereotypes about girls’ ability to do math and limits the number of women in STEM fields. For Pi Day, Cate Scott Campbell created this ’80s infomercial-tyle PSA aimed at breaking the stereotype of innate talent in math in a fast-paced, stylish, and funny series of videos. 50k views across all platforms.

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